Publishers offering "Bot Sponsorship" spots
Your brand sponsors a chatbot, so your name or message shows up in the bot's replies or its welcome message. Chess sells it as chatbot shoutouts.
- How it's sold
- You arrange it directly with the publisher, who has one ad spot of this kind so far.
- What it costs
- Most publishers quote this on request, so ask for a rate card before you plan a budget. Sponsorships like this are usually priced as a flat fee for a period.
- What you supply
- You supply a short message, a logo and a link, and sometimes a line of copy for the bot to say.
- Best for
- It suits getting your name in front of an engaged community that already uses the bot.
- Before you buy
- Ask how many people use the bot each month and how often your message appears in a conversation.
About this placement
What it costs
See the median published price, the recorded lead time and how publishers sell it.
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