A podcast feed sponsorship puts your brand on a whole show, not on a single episode. Your link appears in the show notes and your name can be read in each episode for the length of the deal.
How it's sold
The Changelog and Healio sell it, including a show notes link and a podcast sponsorship package. You book through the publisher's sales team.
What it costs
Most publishers quote this on request, and the usual basis is a flat fee per month.
What you supply
You supply a logo, a link and a short line of copy for the show notes.
Best for
It suits you if you want to be present all year on a show that your audience follows.
Before you buy
Check whether older episodes keep your link after the sponsorship ends.