Publishers offering "App Takeover" spots
An app takeover gives a brand every ad position in an app for a set period, such as a full day. TikTok TopView plays a video as soon as someone opens the app, and Deezer sells a full-day sponsorship for free users.
- How it's sold
- Deezer and TikTok Ads sell it through their sales teams, and the day or period is booked in advance. Expect a minimum budget for full-day exclusives.
- Typical price
- A flat fee per day, normally quoted on request.
- What you supply
- Video or image creative in the app's sizes, and often audio or a branded background.
- Best for
- Product launches and big events where a brand wants to be the only one people see.
- Before you buy
- Get the guaranteed number of impressions, since a flat day rate can deliver quite different reach on different days.
About this placement
Typical price
See the median published price, the recorded lead time and how publishers sell it.
