Publishers offering "App Takeover" spots
An app takeover gives your brand every ad position in an app for a set period, such as a full day. TikTok TopView plays a video as soon as someone opens the app, and Deezer sells a full-day sponsorship for free users.
- How it's sold
- Deezer and TikTok Ads sell it through their sales teams, and you book the day or period in advance. Expect a minimum budget for full-day exclusives.
- What it costs
- Most publishers quote the price on request, and app takeovers are normally sold as a flat fee per day.
- What you supply
- You supply video or image creative in the app's sizes, and often audio or a branded background.
- Best for
- It suits product launches and big events where you want to be the only brand people see.
- Before you buy
- Ask for the guaranteed number of impressions, since a flat day rate can deliver quite different reach on different days.
About this placement
What it costs
See the median published price, the recorded lead time and how publishers sell it.
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