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Publishers offering "Ctv Pre Roll" spots

A CTV pre-roll is a video ad that plays before a show or film on a connected TV, such as a streaming app or a broadcaster's player. It plays full screen on the living room TV and usually cannot be skipped.

How it's sold
135 publishers sell it, from WCVB Channel 5 Boston and TV3 Lithuania to Amazon Ads and Popcornflix. It can be booked through the broadcaster's sales team, a DSP, or addressable TV platforms such as AdSmart from Sky.
Typical price
CTV video is normally sold on a cost per thousand impressions, with higher rates for addressable targeting, and quoted on request.
What you supply
A broadcast-quality video file, usually 15 or 30 seconds, in HD.
Best for
Building awareness among viewers who watch on the big screen.
Before you buy
Audience data varies a lot between broadcasters, so get the reach and household targeting available.

About this placement

Part ofCTV & Streaming
ChannelsCTV
Sold by115 publishersFire TV, Amazon Ads, Bing
Ad spots206

Typical price

See the median published price, the recorded lead time and how publishers sell it.

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