TV industry joint venture that standardizes advanced-audience buying across premium publishers
Acquired by Discovery
1 buying option, with the steps, what each takes and the minimum spend.
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Apr 15, 2025
OpenAP unveils Open Identity, a Converged ID Solution that Enables Consistency of Audience Identity in Streaming Video
Each ad spot is filed under where it runs, like web, video, search or TV, so you know exactly what you're buying.