Industry news about this seller — acquisitions, mergers, renamed and retired products. Dated and sourced, and kept when superseded.
Acquisition
Aug 4, 2026
Walmart completed its acquisition of Vibe.co, bringing the self-service streaming TV platform into Walmart Connect, its U.S. commerce media business.
SourceHow to buy
Self-serviceManaged service
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Ad spots
4 ad spots, with formats, rates and how each is bought.
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Channels
Each ad spot filed under where it runs — web, video, search, TV — so you know which one you are buying.
CTV
Local News channelsPremium channelsSports channelsStreaming TV ads
Similar to Vibe
