Submit

We only use the cookies the site needs to work, like keeping you signed in. No ads, no tracking cookies. Learn more

News

Follow the launches, price changes and new rules that change where you can buy ad spots. Each story is dated and filed under the companies involved.

4 events for Vibe

Open Vibe

Walmart completed its acquisition of Vibe.co, bringing the self-service streaming TV platform into Walmart Connect, its U.S. commerce media business.

AcquisitionGlobalFavicon of VibeVibe

Vibe brings CTV ad buying into Claude, ChatGPT and Gemini

Vibe launched an MCP integration so buyers can query performance, launch campaigns and explore TV inventory from inside three AI assistants.

Claude, ChatGPT, GeminiVibeCTV

LaunchedCTV · Buying accessGlobalFavicon of VibeVibe

Walmart/Vibe is not a CTV consolidation story

WalmartVibe.co

AcquisitionCTV · AcquisitionGlobalFavicon of VibeVibe

Walmart to Acquire Vibe.co to Expand Access to Connected TV Advertising

AcquisitionGlobalFavicon of VibeVibe

Ad buying news, by email

Get the biggest stories from our news timeline in your inbox.

Every line carries the date the event happened and links to its source.

Subscribe to the feed