Publishers offering "Native Display Ad" spots
A native display ad takes the look of the page around it, with a headline, an image and a short line that sits in the feed or article list. Zillow, Autotrader and Times of India sell versions of it.
- How it's sold
- You book it with the publisher's sales team, a self-serve tool or a programmatic deal. Seventeen of the twenty publishers sell it on the web, and others in apps, commerce and social.
- What it costs
- Most publishers quote it on request, and per 1,000 impressions or per click is the usual basis.
- What you supply
- You supply a headline, a short description, an image and a logo, in the formats the publisher lists.
- Best for
- It suits traffic and consideration, since people click it like any other item in the feed.
- Before you buy
- Check that the unit is labelled as an ad, and ask to see how it looks beside the editorial around it.
About this placement
Part ofWebsite & Display
ChannelsWeb · Commerce · App
Found selling it20 publishersMicrosoft Ads, Baidu Ads, Xiaomi Ads
Ad spots22
What it costs
See the median published price, the recorded lead time and how publishers sell it.
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