Publishers offering "Native Display Ad" spots

A native display ad takes the look of the page around it, with a headline, an image and a short line that sits in the feed or article list. Zillow, Autotrader and Times of India sell versions of it.

How it's sold
Seventeen of the twenty publishers sell it on the web, and others in apps, commerce and social. Advertisers book with the publisher's sales team, a self-serve tool or a programmatic deal.
Typical price
Quoted on request. Per 1,000 impressions or per click is the usual basis.
What you supply
A headline, a short description, an image and a logo, in the formats the publisher lists.
Best for
Traffic and consideration, since people click it like any other item in the feed.
Before you buy
Check that the unit is labelled as an ad, and ask to see how it looks beside the editorial around it.

About this placement

Part ofWebsite & Display
ChannelsWeb · Commerce · App
Sold by20 publishersMicrosoft Ads, Baidu Ads, Xiaomi Ads
Ad spots22

Typical price

See the median published price, the recorded lead time and how publishers sell it.

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