A stadium screen ad is a message on the big screen inside a sports ground, shown before the match, at half time or between plays. Saracens Rugby Club sells a stadium announcement together with a big screen profile.
How it's sold
You book it with the club's commercial team, who usually sell it as part of a season or match package. Only one publisher lists it so far.
What it costs
Most publishers quote this on request, usually as a flat fee per match or per season.
What you supply
You supply artwork or a short video cut to the screen size, plus any copy for the announcer.
Best for
It suits brands that want to be seen by fans on match day.
Before you buy
Ask how many matches are included and how often your ad plays in each one.