Publishers offering "Customer Story" spots
A customer story on a podcast is a short segment where a host tells how a customer used a brand's product, in the host's own voice. The Changelog sells it in its show.
- How it's sold
- The Changelog sells it through its sponsorship team. The episode, the length and the story are agreed before it is recorded.
- Typical price
- Usually one flat fee per episode, quoted on request.
- What you supply
- The customer's story, key facts and the link for the show notes.
- Best for
- Listeners who trust the host and want a real example before they try something.
- Before you buy
- Get the intro wording, and ask whether the advertiser can review the script before it airs.
About this placement
Typical price
See the median published price, the recorded lead time and how publishers sell it.
