A product carousel shows several items from a brand's catalogue as swipeable cards inside a feed or story. Snap Ads sells it as Collection Ads, where one hero image sits above a row of tappable product tiles.
How it's sold
Snap Ads is the only publisher listed, and advertisers book through its self-serve ads manager. It can also be bought through a Snap-connected agency or a DSP.
Typical price
No published rate. Carousels like this are normally bought on a cost per thousand impressions or per click.
What you supply
A product catalogue feed or a set of product images, plus a headline and a link for each card.
Best for
Online shops that want shoppers to browse several products and click through to the right one.
Before you buy
Keep the product feed approved and current, because out-of-stock items in a carousel waste clicks.