Publishers offering "Short Form Video Ad" spots
A short-form video ad is a vertical video of around 6 to 30 seconds that plays in a feed or in reels. Snap Ads sells them, and the other listing covers Facebook and Instagram reels.
- How it's sold
- You book through a self-serve ads manager or an agency, and some creators sell them directly. Both publishers are on social.
- What it costs
- Most publishers quote it on request, and the usual basis is cost per 1,000 impressions or per view.
- What you supply
- You supply a vertical video in 9:16, usually with captions and a clear first two seconds, plus a landing link.
- Best for
- It suits awareness and quick product demos for a younger audience.
- Before you buy
- Check that your video works with the sound off, since many people watch without it.
About this placement
What it costs
See the median published price, the recorded lead time and how publishers sell it.
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