Publishers offering "Newsletter Email" spots
A newsletter sponsorship is a position inside an issue, such as the primary sponsor block, an inline ad or a classified listing.
- How to place an ad
- Newsletter sponsorships are booked directly with the publisher, by email or on its advertise page, per send or as a package of several sends.
- When to use it
- Every reader of a newsletter has subscribed to it, so open rates and clicks per reader are usually higher than on a website. Prices per reader are higher too.
- Lead time
- Usually a few days to a few weeks, because each issue has a limited number of sponsor positions.
