Publishers offering "Browser New Tab Ad" spots
A browser new-tab ad is a sponsored tile or full-screen image that shows when someone opens a new tab in their browser. Mozilla sells a sponsored tile on its New Tab page, and Brave sells a full-screen new tab page.
- How it's sold
- Advertisers book it with the browser maker's sales team or a partner. Both publishers sell it on the web, and each deal is set up by hand.
- Typical price
- Usually on a cost per 1,000 impressions or a flat fee for a period, quoted on request.
- What you supply
- A logo, a short headline and a link for the tile, or a full-screen image for the larger format.
- Best for
- A clean, high-visibility spot in front of people who are about to search or browse.
- Before you buy
- Find out how many people see the tab each day and whether people can turn the sponsored content off.
About this placement
Typical price
See the median published price, the recorded lead time and how publishers sell it.
