China's largest search engine, reaching a mainland Chinese audience searching across a vast index of Chinese-language pages.
How to buy
Self-serviceManaged service
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Ad spots
5 ad spots, with formats, rates and how each is bought.
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Channels
Each ad spot filed under where it runs — web, video, search, TV — so you know which one you are buying.
Web
Baidu feed nativeBaidu Union / Display
App
开屏广告 (Baidu App splash screen)
Search
Baidu search result
Commerce
Baidu brand zone
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