Netflix Ads
Ads on Netflix's ad-supported plan in 12 countries, bought direct or via major DSPs
Industry news about this seller — acquisitions, mergers, renamed and retired products. Dated and sourced, and kept when superseded.
Nov 5, 2025
Netflix has built and implemented the Netflix Ads Suite, its in-house first-party ad tech platform, in all 12 ad-supported countries, and expanded programmatic buying to Amazon, AJA, Google Display & Video 360, The Trade Desk and Yahoo DSP.
SourceNov 3, 2022
Netflix launched Basic with Ads, its lower-priced ad-supported plan, at $6.99 a month in the US on November 3, 2022, across 12 countries.
SourceHow to buy
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Ad spots
4 ad spots, with formats, rates and how each is bought.
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Channels
Each ad spot filed under where it runs — web, video, search, TV — so you know which one you are buying.
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