Pandora

Music streaming service

pandora.comAug 26, 2026

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Corporate history

Companies that became part of Pandora through acquisitions and mergers, from the reports that confirmed them.

Acquired AdsWizzMay 2018Source

13 figures on this publisher, on traffic, authority, reach and markets.

How to place an ad

4 buying options, with the steps, what each takes and the minimum spend.

Self-serviceThrough an ad exchangePrivate dealManaged service

Ad spots

6 ad spots, with formats, rates and how each is bought.

Audio Ads
Responsive display ad · Web
AudioGo
Responsive display ad · Web
Direct IO
Responsive display ad · Web
Display Ads
Responsive display ad · Web
Rewarded ad for free listening
Rewarded ad · App
Video Ads
Responsive display ad · Web

In the news

Launched

Sep 16, 2025

Amazon Ads and SiriusXM Media opened SiriusXM Media's streaming audio, including Pandora, to Amazon DSP buyers through the AdsWizz SSP, with rollout to select advertisers in Q4 2025.

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Launched

Jun 17, 2024

Pandora Integrates With UID2 To Raise The Volume On Programmatic Audio

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All 11 stories about Pandora

Channels

Ad spots are filed under the channel they run on, such as web, video, search or TV.

Web

App

Exchanges

The DSPs that reach this site, and who runs its ad sales.

Can I advertise this here?

Check which categories Pandora accepts and what the law in its market allows. A publisher can be stricter than the law, and the answer can change with the way you buy.

Prescription drugsConditionalRequired wording

The law in United States

Political and issue adsConditionalRequired wording

The law in United States

All ad rules →