Amazon Ads extends campaigns to ChatGPT
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Amazon Ads is bringing its advertisers into ChatGPT, extending existing ad campaigns into the AI chatbot.
Amazon AdsChatGPT
“In today’s Digest, we look at Amazon Ads bringing advertisers to ChatGPT, new filings revealing Sony’s early sharing of the WPP rebate probe, and Omnicom planning 15,000 job cuts as ad integration stumbles.”Fonte
HubSpot integrates its CRM with ChatGPT Ads
HubSpot's CRM now connects to ChatGPT Ads through a partnership with OpenAI, letting marketers manage ChatGPT ad campaigns from HubSpot.
HubSpotOpenAIChatGPT Ads
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Give ChatGPT Ads a clear role, budget source, and success criteria before pulling money from paid search campaigns that already perform.