Beeswax raises $11M for customizable adtech
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Beeswax, a startup founded by a trio of former Google ad executives, has raised $11 million in Series A funding. The company offers what it calls a bidder-as-a-service — a set of customizable technologies that allows customers to participate in real-time bidding for ad inventory. Beeswax’s offerings include access to inventory, bidding algorithms and analytics, […]
“Beeswax, a startup founded by a trio of former Google ad executives, has raised $11 million in Series A funding. The company offers what it calls a bidder-as-a-service — a set of customizable technologies that allows customers to participate in real-time bidding for ad inventory. Beeswax’s offerings include access to inventory, bidding algorithms and analytics, […]”Fonte
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