Entravision & Anzu Announce Exclusive Cross-Platform In-Game Advertising Partnership for Latin America
Redação do Adspotfinder
Escrito a partir da fonte abaixo pela redação do site, e não por uma pessoa.
Entravision, a leading global advertising solutions, media and technology company, today announced that it has become the exclusive partner in Latin America for Anzu.io, one of the world’s most advanced in-game advertising platforms. Entravision, through its business unit Entravision-Cisneros Interactive, […]
“Entravision, a leading global advertising solutions, media and technology company, today announced that it has become the exclusive partner in Latin America for Anzu.io, one of the world’s most advanced in-game advertising platforms. Entravision, through its business unit Entravision-Cisneros Interactive, […]”Fonte
Do que se trata
Exchanges
Notícias relacionadas
Smadex and Anzu bring clickable in-game ads to programmatic buyers
Programmatic buyers using Smadex can now activate clickable, intrinsic in-game ad placements in mobile and CTV games through its new partnership with Anzu.
Entravision Q3: Digital Ad Tech Soars as Media Revenue Falls
Contrasting departmental results for Q3 highlight Entravision’s accelerating pivot toward programmatic advertising and global ad tech services, as the Hispanic-focused broadcaster’s legacy media portfolio continues to face revenue struggles felt by many.
Entravision, Estrella MediaCo Team Up to Elevate Don Cheto
Entravision has unveiled a new advertising sales partnership with Estrella MediaCo to represent ad inventory for Don Cheto Al Aire. This collaboration combines Entravision’s reach in the audio advertising space with Estrella MediaCo’s cultural resonance.