GumGum inks contextual partnership deal with Tumblr in industry first
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GumGum, a contextual-first global digital advertising platform, today announced a partnership with social network Tumblr, owned and operated by Automattic, to introduce GumGum’s advanced contextual targeting capabilities across the platform. GumGum and Tumblr Tumblr now becomes the first social platform to be supported by GumGum’s proprietary contextual solution, Verity. And Tumblr, which helped establish GIFs […]
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“GumGum, a contextual-first global digital advertising platform, today announced a partnership with social network Tumblr, owned and operated by Automattic, to introduce GumGum’s advanced contextual targeting capabilities across the platform. GumGum and Tumblr Tumblr now becomes the first social platform to be supported by GumGum’s proprietary contextual solution, Verity. And Tumblr, which helped e”Fonte
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