Index Exchange Launches A Data Marketplace For Sell-Side Curation
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When it comes to deal curation, data is a differentiator. Index Exchange knows this – hence why the SSP launched what it calls its Data Vendor Ecosystem on Tuesday. The idea is for the product to complement the Index Marketplaces curation offering. So much of the recent shift from curating deals via DSP data markets […]
“When it comes to deal curation, data is a differentiator. Index Exchange knows this – hence why the SSP launched what it calls its Data Vendor Ecosystem on Tuesday. The idea is for the product to complement the Index Marketplaces curation offering. So much of the recent shift from curating deals via DSP data markets […]”Fonte
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