Netflix Books Expedia for First Global Ad Partnership

LançamentoGlobal

Redação do Adspotfinder

Escrito a partir da fonte abaixo pela redação do site, e não por uma pessoa.

Netflix and Expedia are teaming for the streamer’s first global ad partnership.

“Netflix and Expedia are teaming for the streamer’s first global ad partnership.”
Fonte

Do que se trata

Veículos e plataformas

Setores envolvidos

Notícias relacionadas

Expedia Group Advertising and Redion Announce the First Travel Protection Partnership in Landmark Collaboration

RedionExpedia Group Advertising

NovidadeRetail media · Acordo de distribuiçãoGlobalFavicon of ExpediaExpedia

Florida AG Sues Netflix for Data Tracking, Targeting Kids

“Parents, not streaming corporations need to direct the upbringing of children,” James Uthmeier says

RegulaçãoGlobalFavicon of Netflix AdsNetflix Ads

Netflix Sued by Florida Over “Bait-and-Switch” on Privacy and Advertising

A lawsuit from Florida Attorney General James Uthmeier targets Netflix’s data collection and monetization apparatus, particularly the way in which it targets children.

RegulaçãoGlobalFavicon of Netflix AdsNetflix Ads

Vista and Quinti bid to take over ad-tech firm Criteo

Vista and Quinti are pursuing a takeover bid for ad-tech company Criteo, whose platform advertisers and publishers use for programmatic campaigns.

Vista, QuintiCriteo

LançamentoProgramática · AquisiçãoGlobalFavicon of CriteoCriteoFavicon of Netflix AdsNetflix Ads

Netflix Ads, gli spettatori attivi mensili salgono a 10,5 milioni in Italia. In cantiere nuovi formati e inventory

NovidadeItáliaFavicon of Netflix AdsNetflix Ads

Omnicom Media strikes first Netflix ad data deal with Acxiom

Omnicom Media is integrating Acxiom audience data into Netflix's ad platform for the first time, letting its advertiser clients run more targeted ads on Netflix.

AcxiomOmnicom MediaNetflix Ads

NovidadeCTV · Parceria de dadosGlobalFavicon of Omnicom MediaOmnicom MediaFavicon of Netflix AdsNetflix Ads