Notícias
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25 eventos de WideOrbit
Abrir WideOrbitWideOrbit Introduces Widespread Benefits in WO Network 2023
Accelerating efficiencies, reducing costs, and maximizing revenue for cable & broadcast networks WideOrbit, a market leader in broadcast and network TV and radio inventory and revenue workflow management, today announced the latest release of WO Network, the company’s flagship network ad sales and commercial operations platform. Already the solid foundation from which US cable and […]
WideOrbit Introduces Widespread Benefits in WO Traffic v23.0
Accelerating efficiencies, reducing costs, and maximizing revenue for broadcast stations WideOrbit, a market leader in broadcast TV and radio inventory and revenue workflow management, announced the latest release of WO Traffic, the company’s flagship broadcast media ad traffic operations platform. Already the solid foundation from which US local TV and radio broadcasters manage, execute, and […]
Yangaroo and WideOrbit streamline Traffic Instructions between Advertisers and Broadcasters
YANGAROO Inc., a software leader in media asset workflow solutions for the advertising and entertainment industries, and WideOrbit, a leading advertising and commercial operations platform today announced a joint partnership. WideOrbit is a wholly-owned subsidiary of the Lumine Group, a Canadian listed company which in turn is a part of the Constellation Software Inc (CSI) ecosystem, […]
YangarooWideOrbit
WideOrbit Announces Next-Generation Cross-Media, Browser-Based Ad Sales Solution Enabling Smarter Selling from Anywhere
WO Fusion is the company’s next-generation media sales product, focused on cross-media, multi-market ad sales WideOrbit, a market leader in linear and digital inventory and revenue workflow management, announced the launch of WO Fusion, a next-generation sales platform that creates a scalable application for broadcast TV and radio, as well as cable and broadcast network […]
WideOrbit Announces Partnership with Telos Alliance, Enables Fully Integrated Cloud Environment for WO Automation for Radio
Company unveils audio-over-IP solution that speeds efficiencies and reduces the total cost of operations for radio stations WideOrbit, a market leader in broadcast radio and TV inventory and revenue workflow management, announced their expanded partnership with Telos Alliance to enable a fully-integrated cloud environment, combining Audio-over-IP (AoIP) control and routing for WO Automation for Radio. With this […]
WideOrbit Launches ZingX, Offering Buyers Direct Access to Premium Sell-Side TV Inventory
Unique to the industry, ZingX connects TV ad buyers and sellers through automation WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, today announced the launch of ZingX™, the only buy-side platform offering direct access to inventory from thousands of broadcast TV stations using WideOrbit’s premium sell-side exchange, WO Marketplace. ZingX provides a […]
WideOrbit Launches Enhanced WO Marketplace For Automated Broadcast TV Ad Sales
Introduces automated rate optimization technology to improve offer quality and maximize yield WideOrbit, the market leader in broadcast TV and radio inventory and revenue management, announced the launch of the latest version of WO Marketplace, the sell-side advertising platform that automates ad sales transactions, providing local TV broadcasters streamlined access to new demand from demand-side […]
vCreative and WideOrbit Complete Integration for Electronic Material Instructions
The latest addition to a suite of integrations between vCreative and WideOrbit delivers full-circle automation for order-to-air processes for creative assets vCreative, the leading provider of media workflow solutions, has connected the vCreative production workflow management platform to WideOrbit, the market leader in broadcast radio and TV inventory and revenue management. This WideOrbit certified integration between […]
vCreativeWideOrbit
WideOrbit Introduces Automated Addressable Ad Replacement for Live-Streamed Broadcast TV Content
Latest release of WO Traffic helps local TV stations monetize streaming via OTT/CTV and NEXTGEN TV WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, announced the latest release of WO Traffic, the company’s flagship broadcast media ad sales and commercial operations platform. Already the solid foundation from which US […]
WideOrbit and Comscore Expand Partnership to Power Next Generation Automated TV Buying and Selling at Scale
More than 65 agencies, brands and DSPs will have access to WideOrbit’s Comscore TV-powered marketplace Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, and WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, today announced the expansion of their longstanding partnership to create the next […]
WideOrbit Integrates Comscore’s Quick Score Local Market Intelligence into its WO Media Sales Advertising Platform
Integration brings Comscore’s local market audience insights to enable faster and more precise advertising buying and selling Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed an agreement with WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, to integrate Quick […]
ComscoreWideOrbit
WideOrbit Releases WO Traffic v21.0 with New Features to Help Broadcasters Maximize Revenue
Introducing the industry’s first automated solution to simplify the material instructions process WideOrbit, the market leader in broadcast TV and radio inventory and revenue workflow management, announced the latest release of WO Traffic, the company’s flagship ad sales and commercial operations platform for TV and radio stations. Providing a solid foundation from which 90+% of […]
WideOrbit Releases WO Network 2021 with New Revenue Generating Features
Marks key milestone in automation for material instructions and ADU planning WideOrbit, the market leader in broadcast TV inventory and revenue workflow management, announced the latest release of WO Network, the company’s flagship network ad sales and commercial operations platform. Already the cornerstone of business operations for leading national, cable, and broadcast TV networks, the […]
WideOrbit and Salem Media Group sign agreement to convert all radio properties to WO Automation for Radio
WideOrbit, the market leader in broadcast radio and TV inventory and revenue workflow management, today announced an agreement with Salem Media Group to convert all their radio properties to WO Automation for Radio, WideOrbit’s industry-leading radio automation software. Salem owns and operates 99 radio stations, with 56 of those stations in the top 25 US markets and 28 […]
WideOrbitSalem Media Group
Matrix and WideOrbit Extend Partnership to Automate CRM Data Flow for Media Companies with New API Integrations
Matrix and WideOrbit announce a new, expanded partnership to automate connectivity between Matrix’s Monarch media ad sales platform and WideOrbit’s traffic and billing system Matrix and WideOrbit announce a new, expanded partnership to automate connectivity between Matrix’s media ad sales platform, Monarch, and WideOrbit’s traffic and billing system, WO Traffic. The new partnership, a culmination […]
MatrixWideOrbitmedia companies
WideOrbit Integrates Ad-ID to Simplify Communications Between Networks and Ad Buyers
SAN FRANCISCO — WideOrbit is making it easier for national cable networks to collaborate with ad buyers, track campaigns, and generate insights from metadata embedded in advertising assets. The company said today that it will integrate Ad-ID, the industry standard identifier in the United States for tagging commercials and other advertising content, with its WO Network software for […]
Ad-IDWideOrbit
WideOrbit Programmatic TV Achieves Key Milestone: More Than 1,000 Channels Offering Spots
Breakthrough shows growing popularity and wide acceptance of programmatic TV advertising SAN FRANCISCO, Calif. – Programmatic TV has passed a key milestone on its way to becoming a mainstream method for buying and selling advertising: WideOrbit’s WO Programmatic is now the first and only platform to offer local ad inventory on more than 1,000 TV channels. Programmatic […]
WideOrbit Adopts IAB Guidelines for Podcast Advertising Measurement
WO On Demand automatically generates industry-standard metrics and reports, simplifying the process of communicating podcast audience value to advertisers SAN FRANCISCO – To help podcast publishers monetize audiences and strengthen confidence in its advertising, WideOrbit has integrated industry standard metrics developed by the IAB into its WO On Demand podcast management software. Metrics based on Interactive Advertising Bureau (IAB) […]
WideOrbit Partners with Dentsu Aegis to Expand Programmatic Direct TV Capabilities
SAN FRANCISCO – WideOrbit Inc., the media platform for connecting ads and audiences everywhere, has expanded its WO Programmatic solution to support programmatic direct TV advertising transactions. WideOrbit introduces Programmatic Direct capabilities to its leading #programmatic TV solution WideOrbit Programmatic Direct enables media buyers to plan, negotiate and execute fully automated, guaranteed local TV campaigns […]
WideOrbitDentsu Aegis Network
WideOrbit Unveils Programmatic Marketplace For Local TV Broadcast Advertising
On Monday, WideOrbit, a broadcast tech provider and a cross-channel SSP, officially launched WO Programmatic TV, a local broadcast TV marketplace that had been in beta for the past few months. WideOrbit also unveiled a dashboard for sellers to access that exchange as well as a tool to help both buy and sell sides distribute, track […]
WideOrbit Unveils Programmatic Digital Radio Beta Program
The Spanish Broadcasting System (SBS) will be the inaugural media company to trial WideOrbit’s programmatic radio beta program, released Friday. SBS is the largest publicly traded, Hispanic-controlled media company in the US. Through the alliance with WideOrbit, a broadcast technology provider and a cross-channel SSP, the SBS will make its digital radio inventory available to brands, […]
Spanish Broadcasting SystemWideOrbit
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