Uber's advertising business: sponsored listings and display ads inside the Uber Eats and Uber rider apps, plus in-car and journey surfaces.
Uber Advertising runs across Uber Rides and Uber Eats, reaching people while they move, browse and buy. It serves restaurant, grocery and retail brands as well as non-endemic and enterprise advertisers, with campaigns covering awareness, performance and loyalty goals, plus a Creative Studio that partners with brands on custom formats. The platform reports 42M daily rides and orders completed, 208M monthly active platform consumers, and advertising enabled in more than 35 markets.
Formats include Car Top ads, priced on a guaranteed basis; In-app Journey Ads, priced by impression auction; and Sponsored Items, priced by click auction, all in US dollars.
Como comprar
3 formas de comprar, com as etapas, o que cada uma exige e o investimento mínimo.
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Espaços publicitários
9 espaços publicitários, com formatos, valores e como cada um é comprado.
- Car Top / Tablet (OOH)
Out-of-Home · Mídia exterior
- Creative Studio
Responsive display ad · App
- Homepage Billboard
Responsive display ad · Comércio
- Journey Ad
In-app banner · App
- JourneyTV
Responsive display ad · CTV
- Post-Checkout
Responsive display ad · Comércio
- Post-trip Card
In-app banner · App
- Sponsored Items (Eats)
Sponsored product search result · Comércio
- Sponsored Listing - Custom Creative
Responsive display ad · Comércio
Sold by CPM · CPC. The rates are behind the lock.
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Canais
Cada espaço publicitário classificado por onde ele roda — web, vídeo, busca, TV — para você saber exatamente o que está comprando.
Categorias restritas em Estados Unidos
O que a lei no mercado deste vendedor diz sobre as categorias que exigem cuidado. A política do próprio vendedor pode ser mais rígida.
Categorias
Parecidos com Uber Advertising
