BBC Studios is developing its own ID solution as it seeks to woo global advertisers
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BBC Studios World Cup Campaign Delivers 45% Awareness Lift for Hospitality Brand
A major US hospitality brand achieved a 45% increase in awareness among high earners, a 28% increase among parents and a 19% lift overall in a World Cup travel podcast campaign developed with BBC Studios, NumberEight, Barometer, and Veritonic. The campaign […]
BBC Studios Names Jon Otto SVP of North America Ad Sales
He will report to James Wildbore, svp and general manager of ad sales globally.
BBC Studios hands Canadian podcast ad sales to The Podcast Exchange
Advertisers in Canada can now buy ads on BBC podcasts through The Podcast Exchange, newly appointed to represent BBC Studios' podcast inventory there.
BBC StudiosThe Podcast Exchange
BBC Studios taps Audacia for Asia podcast ad sales
Advertisers in Asia can now buy ads on BBC podcasts through Audacia, newly appointed to represent BBC Studios' podcast inventory in the region.
BBC StudiosAudacia