Cadent Aperture Enables Programmatic Guaranteed Bidding Across Addressable Linear and CTV
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Advanced TV advertising leader enhances ad enablement and self-service marketplace Cadent, the largest independent platform for advanced TV advertising, announced a new feature within Cadent Aperture Platform which will enable programmatic guaranteed bidding for addressable TV and connected TV (CTV) across set top boxes (STB), smart TVs, mobile devices, and desktop applications on inventory distributed […]
“Advanced TV advertising leader enhances ad enablement and self-service marketplace Cadent, the largest independent platform for advanced TV advertising, announced a new feature within Cadent Aperture Platform which will enable programmatic guaranteed bidding for addressable TV and connected TV (CTV) across set top boxes (STB), smart TVs, mobile devices, and desktop applications on inventory distri”Источник
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