LiveIntent and OpenX Partner to Bring the nonID Addressable Media Solution to Marketers and Publishers
Новостная служба Adspotfinder
Текст подготовлен редакцией сайта на основе источника ниже, не человеком.
Partnership allows buyers and publishers to integrate and test a cookie-less authentication solution LiveIntent, the people-based marketing platform powered by the email address, today announced an expansion of the company’s partnership with OpenX. LiveIntent will officially begin delivering its Authenticated Bridge framework and nonID identifier into the OpenX bidstream. The integration empowers marketers to transact on a […]
“Partnership allows buyers and publishers to integrate and test a cookie-less authentication solution LiveIntent, the people-based marketing platform powered by the email address, today announced an expansion of the company’s partnership with OpenX. LiveIntent will officially begin delivering its Authenticated Bridge framework and nonID identifier into the OpenX bidstream. The integration empowers”Источник
О чём это
Биржи
Похожие новости
OpenX Launches AI-Powered Media Decisioning Suite, OpenX IQ
OpenX, The Intelligent SSP, announced the launch of OpenX IQ, a suite of proprietary AI and machine learning capabilities to give buyers greater quality, control, and performance across every stage of the media workflow. OpenX IQ introduces an intelligence-driven approach to […]
Overwolf Ads and OpenX bring CTV-level video performance to gaming ads
Advertisers can buy Overwolf's in-game gaming inventory at CTV-level video quality through its partnership with OpenX.
Overwolf AdsOpenX
OpenX Advances Intelligent SSP Strategy with Key Leadership Appointments Across Product, Partnerships & Curation
OpenX,The Intelligent SSP, today (21st April, 2026) announced the appointment of Lior Charka as VP, product, alongside the promotions of Joseph Worswick to SVP, global partnerships, and Erika Loberg to VP, CTV and curation. These leadership updates reflect OpenX’s continued […]
OpenX Repositions as The Intelligent SSP™ to Simplify Advertising
OpenX, The Intelligent SSP, today (14th April, 2026) unveiled a new logo, positioning, and look and feel to usher in the next era of digital advertising. As part of this rebrand, the company also refined its commitment to make media […]