Nat Geo teams up with Mashable, theSkimm and others for new digital venture

ЗапускВеб · Дистрибуционная сделкаВесь мир

Новостная служба Adspotfinder

Текст подготовлен редакцией сайта на основе источника ниже, не человеком.

Nat Geo is bringing together digital publishers and adventure-seekers to create social content — and sell it to advertisers.

Mashable, The SkimmNat GeoAdvertisers

“Nat Geo is bringing together digital publishers and adventure-seekers to create social content — and sell it to advertisers.”
Источник

О чём это

Издатели и платформы

Затронутые отрасли

Похожие новости

Ziff Davis Acquires theSkimm, Marking the End of an Era

The digital media pioneer was one of the few independent outlets to survive the last decade.

Ziff DavisThe Skimm

Покупка компанииЭл. почта · ПоглощениеВесь мирFavicon of Ziff DavisZiff DavisFavicon of The SkimmThe Skimm

Mashable Shuts Down French-Language Version, Ends Partnership with France24

U.S. digital-media company Mashable has folded its French operations and French-language version following the end of its partnership with France24, the French news channel. (Variety)

MashableFrance 24

ЗакрытиеВеб · Уход с рынкаФранцияFavicon of MashableMashableFavicon of France 24France 24

Mashable Unveils Cross-Platform Vertical Video and Data-Heavy Targeting

The company is rolling out the Mashable Reels series of tappable stories about tech, culture and entertainment for the mobile web.

ЗапускВесь мирFavicon of MashableMashable

Mashable Opens Its Arms To Programmatic

In 2016, Mashable got its programmatic house in order. When Chief Revenue Officer Ed Wise joined Mashable last spring, he immediately noticed that the tech publisher was missing out on a lot of programmatic revenue. Its viewability scores topped out below industry averages. Mashable sold inventory on the open exchanges blindly, hampering CPMs. And sales […]

НовостьВесь мирFavicon of MashableMashable

Mashable Acquires CineFix From Lloyd Braun’s Whalerock

Mashable continues its push into video with the acquisition of movie-centric YouTube channel CineFix. The digital publisher purchased the channel, which has 1.6 million subscribers, from Lloyd Braun’s Whalerock Industries, […]

MashableCineFix

Покупка компанииВеб · ПоглощениеВесь мирFavicon of MashableMashable