Teads partners with XPLN.AI to add attention measurement
Новостная служба Adspotfinder
Текст подготовлен редакцией сайта на основе источника ниже, не человеком.
Advertisers buying through Teads can now measure campaign attention using XPLN.AI's attention measurement and optimization technology.
TeadsXPLN.AI
“Teads, the omnichannel outcomes platform for the open internet, today (26th November, 2025) announced a strategic partnership with XPLN.AI, the ad attention measurement and optimisation technology company. The collaboration aims to advance attention as a core metric for media effectiveness, […]”Источник
О чём это
Издатели и платформы
Похожие новости
Telly makes its Home Screen ads buyable programmatically for the first time through Magnite, with The Trade Desk and Teads signed on as buyers and a Five-Minute Private Marketplace for extended-duration creative.
Expanded partnership with Magnite brings Telly’s Home Screen Ads to programmatic buyers including The Trade Desk and Teads, introducing a new era of persistent, context-aware television advertising. Telly, the smartest TV ever built and offered at the revolutionary price of free, announced the expansion of its partnership with Magnite, the largest independent sell-side advertising company. […]
Teads Sues Google, Claiming Some Disputed Ad Practices Were Never Really Retired
Teads is the fifth major SSP to sue Google in the last year over claims that its anti-competitive ads practices hampered competition.
Teads Launches CTV Ensemble for Unified Omnichannel Orchestration
Teads, the omnichannel outcomes platform, today (19th June, 2026) announced the launch of Teads CTV Ensemble, a comprehensive connected TV suite that combines HomeScreen and InStream solutions to deliver AI-powered performance and full-funnel outcomes. Designed to make CTV a central […]
Teads adds Lumen Research attention measurement to its CTV offering
Advertisers buying CTV through Teads can now get eye-tracking-based attention measurement from Lumen Research.
AdvertisersTeadsLumen Research
Teads and LG Ad Solutions expand their CTV ad partnership
Advertisers buying CTV through Teads can now reach more LG Ad Solutions inventory under their expanded partnership.
AdvertisersTeadsLG Ad Solutions