The Trade Desk Launches European Unified ID on Snowflake Marketplace to Enrich First-Party Data and Improve Addressability on the Open Internet

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The Trade DeskSnowflake

“Joint customers can now achieve seamless, privacy-conscious data activation to improve digital advertising campaign performance and measurement across channels The Trade Desk, the global advertising technology leader, announced that it has launched European Unified ID (EUID) on Snowflake Marketplace to help joint customers activate more targeted digital advertising campaigns.”
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