United Airlines launched Kinective Media by United Airlines, using anonymized audience segments from its U.S. customers to sell ads on its mobile app and inflight entertainment screens.

Kinective Media by United Airlines Returns to Cannes With Bold Vision for Travel-Driven Advertising

Kinective Media by United Airlines is heading back to the Cannes Lions International Festival of Creativity with momentum and a message: commerce media, driven by first-party data and high-intent travelers, is poised to redefine how brands engage audiences across the digital landscape. James Rothwell, managing director of brand marketing at Kinective Media, says the return […]

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