Xaxis Launches Light Reaction, Mobile-First Performance Business with Innovative Outcomes-Based Media Model

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Global Business Provides Guaranteed Pricing Tied to Clearly Defined Customer Outcomes Such as Sales, Leads and Downloads; German Retailer Walbusch Sees New Customer Sales Jump 17 Percent NEW YORK – Xaxis, the world’s largest programmatic media and technology platform, announced the formal launch of Light Reaction, a new mobile-first performance advertising business with an innovative […]

“Global Business Provides Guaranteed Pricing Tied to Clearly Defined Customer Outcomes Such as Sales, Leads and Downloads; German Retailer Walbusch Sees New Customer Sales Jump 17 Percent NEW YORK – Xaxis, the world’s largest programmatic media and technology platform, announced the formal launch of Light Reaction, a new mobile-first performance advertising business with an innovative […]”
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