Advertising across WeChat Moments and Channels, QQ, Tencent Video and Tencent News. A registered business, sealed qualification documents, a prepaid RMB balance and per-medium creative review all come before a campaign runs — most overseas advertisers reach it through an authorised 服务商 rather than directly.
Tencent Ads is the advertising platform operated by Tencent, covering placements across the company's properties in China, including WeChat and Tencent Video. It is presented in Chinese and reaches an audience centered on social and community platforms.
Campaigns can be built around short video, articles, or interactive formats, with targeting that draws on user behavior across Tencent's connected properties rather than a single site alone.
Placements include WeChat Moments and WeChat Official Account advertising, alongside Tencent Video placements. Accounts can be self-managed through the Tencent Ads platform, or run through an agency-managed account for advertisers working with a service provider.
2 способа покупки с шагами, требованиями и минимальным бюджетом.
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5 рекламных мест с форматами, ценами и способом покупки.
In-stream video ad · Веб
Native article · Веб
Feed ad · Соцсети
Responsive display ad · Веб
Responsive display ad · Веб
Sold by CPM. The rates are behind the lock.
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Каждое рекламное место отнесено к своему каналу — веб, видео, поиск, ТВ, — чтобы было понятно, что именно вы покупаете.
Где ещё, кроме своего сайта, показываются рекламные места этого продавца, и что доступно на каждом. Покупка — через те же варианты: один хозяин, один кабинет.
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