Kargo adds independent campaign measurement validation in India
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Advertisers buying through Kargo in India can now get campaign measurement independently validated by Adelaide and Lifesight rather than relying on self-reported metrics.
AdvertisersKargoAdelaide, Lifesight
“As digital advertising in India faces growing scrutiny, Kargo, the only media marketplace with 100% premium supply, is reinforcing its commitment to transparent, independently verified campaign measurement. The company believes performance should be proven through trusted third parties, not self-reported […]”Kaynak
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