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Criteo signed a reseller partnership with Tyroo Technologies, which will promote its performance media products to advertisers in Thailand, Malaysia and the Philippines.

LansmanSingapur1 hafta önce

Criteo's ChatGPT Ads integration opened in 31 European markets, and by the September update covered 43 EMEA countries and 51 worldwide. Criteo was ChatGPT Ads' first ad-technology partner.

Loblaw Advance made Criteo a preferred demand partner in Canada and appointed it direct sales agent for its email display placements, which run in the Shoppers Drug Mart, PC Optimum and PC Express newsletters.

LansmanKanada2 ay önce

Criteo completed the transfer of its legal domicile from France to Luxembourg, ended its American Depositary Share programme and moved to ordinary shares trading on Nasdaq under CRTO. The board then approved a further move of domicile to the United States.

Politika değişikliğiFransa2 ay önce

ExchangeWire: Digest: Vista-Backed Bid Targets Criteo; LiveRamp Launches Netflix Brand Campaign

Digiday: Criteo is subject to a takeover bid, further proving private equity’s continued interest in ad tech

ExchangeWire: Digest: Albertsons Opens AI Search Ads via Criteo; Forbes Bets on Creator-Led Growth; Cannes Day Three

AdExchanger: Criteo Faces Tough Headwinds Until Agentic AI Ad Revenue Materializes

Digiday: Ad Tech Briefing: Criteo makes self-serve push with GO, targeting SMB growth

AdExchanger: Criteo Joins ChatGPT’s Ad Pilot; Google Patents Gen AI Landing Pages

Digiday: Ad Tech Briefing: Criteo named first ad tech partner to OpenAI's ChatGPT ad pilot

Digiday: How Criteo is turning LLMs into its next big advertising channel

AdExchanger: Criteo And The Programmatic Plug-In Problem

Digiday: Criteo: ‘We no longer plan our business around the deprecation of third-party cookies’