Liftoff

Liftoff is a growth platform for the mobile industry that helps advertisers, publishers, game developers and DSPs market and monetize mobile apps. Its products include Accelerate for user acquisition, Monetize for publisher ad revenue, Vungle Exchange for a programmatic ad exchange, and Creative and Intelligence tools for campaign optimization, powered by its Cortex AI system, which the site says unlocks patterns from large datasets using neural-network technology to support data-driven decisions.

Liftoff campaigns are priced per install through auction, in US dollars, reaching users across app placements in the mobile marketing and gaming industry.