Sports.ru

Sports.ru publishes news, statistics, interviews and blogs across football, hockey, basketball, tennis, boxing, biathlon and Formula 1, along with betting odds and promo codes, fantasy games and a video platform called ВидеоСпортс. Blogging is open to athletes, coaches and users through its Трибуна section, and the site has its own creative studio, Сирена.

Advertising formats include sponsored articles priced on a negotiated or flat basis in US dollars, display formats described as Спортс (медийные форматы), native advertising, in-player video formats through ВидеоСпортс, and advertising placed in social media. Its ads.txt file lists 105 ad systems, with 48 sold directly and 76 through resellers.