Snap's brand safety and suitability measurement solution with IAS became globally available in over 90 languages.

FTC sues Hims & Hers for allegedly sharing patients’ medical data with advertisers Meta and Snap

The U.S. federal consumer watchdog said Hims & Hers, which prescribes for sexual wellness and mental health conditions, used website trackers to share customers’ information with advertisers.

RegulaciónEstados UnidosSnap AdsMeta Adshace 2 meses

Announcing Unified Attribution on Snapchat | Snapchat for Business

ActualizaciónGlobalSnap Adshace 5 meses

Snapchat introduced AI Sponsored Snaps, letting brands appear in Chat through AI agents Snapchatters can interact with directly. Snap said Sponsored Snaps already drive 22% more conversions with nearly 20% lower cost per action.

LanzamientoGlobalSnap Adshace 5 meses

Snap Dangles Thousands in Free Ad Spend As Potential TikTok Ban Deadline Nears

Buyers say Snap is “aggressively” pitching incentives to shift budgets

ActualizaciónGlobalTikTok AdsSnap Adshace 1 año

Snap expanded its agency offering into a tiered Agency Partner Program with badging and dedicated support, live in the US and UK and rolling out to Saudi Arabia and the United Arab Emirates.

LanzamientoGlobalSnap Adshace 2 años

Snap Launches New Brand Suitability Suite for Advertisers | Snapchat for Business

LanzamientoGlobalSnap Adshace 2 años