The largest social platform, reaching a broad consumer audience worldwide across feed, video and messaging surfaces.
Meta Ads is the advertising platform used to run campaigns across Facebook, Instagram, and Messenger. Campaigns are built and managed through Ads Manager, covering formats spanning app, commerce, email, social, and web placements, reaching audiences interested in community topics.
Buying options include auction-based campaigns managed through Ads Manager and manual campaigns, alongside reservation buying sold on a reach and frequency basis. Advantage+ campaigns automate shopping, catalog, and app-install formats for advertisers, drawing on automated targeting and creative optimization rather than manual audience selection.
Campaigns typically run with image, video, or carousel creative, and an advertiser chooses an objective such as awareness, traffic, or conversions before a campaign runs across the placements selected for it.
Cómo comprar
2 opciones de compra, con los pasos, lo que requiere cada una y el gasto mínimo.
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Espacios publicitarios
14 espacios publicitarios, con formatos, tarifas y cómo se compra cada uno.
- Advantage+ catalog ads
Responsive display ad · Comercio
- Auction buying type (Ads Manager)
Responsive display ad · Redes sociales
- Audience Network
Responsive display ad · Web
- Facebook feed
Feed ad · Redes sociales
- Facebook right column
Banner ad · Web
- Facebook Stories
Story ad · Redes sociales
- Instagram Explore
In-feed ad · Redes sociales
- Instagram feed
Feed ad · Redes sociales
- Instagram Stories
Story ad · Redes sociales
- Marketplace
In-feed ad · Redes sociales
- Messenger inbox
Inbox ad · Correo electrónico
- Reels
Story ad · Redes sociales
- Reservation (Reach and Frequency) buying
Responsive display ad · Redes sociales
- Threads feed
Feed ad · Redes sociales
Sold by CPI · CPA · CPM. The rates are behind the lock.
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Canales
Cada espacio publicitario está clasificado según dónde se muestra (web, video, búsqueda, TV) para que sepas cuál estás comprando.
Categorías
También anuncia en
Dónde más publica este vendedor sus espacios publicitarios además de su propio sitio, con los espacios de cada uno. Se compran con las mismas opciones: un solo grupo, una sola consola.
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