WhatsApp: Ads in the Updates tab — Status and Channels — bought through Meta Ads Manager

Ads in the Updates tab — Status and Channels — bought through Meta Ads Manager

business.whatsapp.comSep 11, 2026

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Inventory integration

Meta Ads

Launched

Jun 16, 2025

Meta adds ads to WhatsApp's Status and Updates tab

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Launched

Jun 16, 2025

WhatsApp opens ads in Status and Promoted Channels in its Updates tab, rolling out over several months and targeted by country, city, language and followed channels; personal chats are not used. Meta says the ads won't reach the EU until 2026.

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