Amazon signs agreement to purchase some assets from MX Player

Amazon merges MX Player's ad inventory into Prime Video

Amazon unified MX Player with Prime Video, letting advertisers buy across both streaming properties as one combined inventory.

MX Player→Prime Video

アップデートCTV · 広告枠連携グローバルMX PlayerPrime Video3 か月前

Amazon launches bidstream signal tools for programmatic buyers

Advertisers→Amazon

リリースプログラマティック · オークション基盤グローバルAmazonAmazon Ads4 か月前

Pacvue Launches MCP Server, Making Commerce Media Data Accessible Across Enterprise AI Tools

Pacvue→Amazon→Walmart→Instacart

リリースコマース · 買付アクセスグローバルAmazon5 か月前

German court bars Amazon from forcing ads on paying video customers

Amazon can no longer impose advertising on paying Video customers in Germany after a Landgericht Munchen ruling.

Landgericht Munchen→Amazon

規制CTV · ルール変更ドイツAmazon AdsAmazon10 か月前

Amazon MX Player doubles CTV viewing, deepens advertiser pipeline as it sets course for 2026

アップデートグローバルMX Player10 か月前

Explained: The Amazon miniTV and MX Player merger

MX Player→Amazon miniTV

合併CTV · 合併インドMX Player2 年前