America's Test Kitchen Opens Direct and Programmatic Advertising Access Across Its Expanded FAST Channel Footprint
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“America's Test Kitchen (ATK), the iconic culinary media brand trusted by millions, today announced the launch of direct and programmatic advertising...”出典
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Culinary Media Group LLC, a Marquee Brands subsidiary, acquired certain assets of Food52, Inc. out of Chapter 11, uniting Food52 with America's Test Kitchen. ATK CEO Daniel Suratt also became CEO of Food52.
America's Test Kitchen opens FAST channel ads via Magnite and PubMatic
Buyers can now purchase America's Test Kitchen's FAST channel ad inventory through Magnite and PubMatic using PMP deals or programmatic guaranteed.
Magnite, PubMaticAmerica's Test Kitchen