BBC Advertising and Wall Street Journal ramp up programmatic ads with Smartology

BBC to air programmes on YouTube

BBC→YouTube

リリースWeb · 配信提携グローバルYouTube AdsBBC9 か月前

OpenAI Opens The Box; And BBC Opens Up To YouTube Ads

Open AI finally gets ads; YouTube gets its own BBC shows; and marketers get used to grading their own homework.

リリースグローバルBBCYouTube AdsChatGPT Ads9 か月前

The Wall Street Journal Offers Advertisers a Performance Guarantee Timed to the Election

Some brands are going dark for the election. WSJ has data to convince them otherwise.

アップデートグローバルWall Street Journal2 年前

Wall Street Journal seeks to broaden subscriber base in multi-million-dollar campaign

キャンペーングローバルWall Street Journal2 年前

How The Wall Street Journal is leveraging first-party data and ensuring brand safety for advertisers

アップデートグローバルWall Street Journal3 年前

The Wall Street Journal Touts First-Party Data as Key to Repeat Media Buys

Advertisers were 37% more likely to renew if their prior campaigns used first-party data.

買収グローバルWall Street Journal5 年前