Fox Corporation agrees to acquire Roku for about $22 billion

Roku and Horizon Media partner on CTV ad precision

Media agency Horizon Media and Roku formed a partnership aimed at improving precision targeting for advertisers buying Roku's CTV inventory.

Horizon Media→Roku→CTV inventory

リリースCTV · 買付アクセスグローバルRoku Advertising3 週間前

World Cup Boosts Fox Ad Sales in Q2, Profit Falls 3%

Fox ad sales rose 78% (108% for the TV division) during April-June due to the FIFA Men’s World Cup. Still, overall profit for the quarter dipped 3% year over year to $696 million. Fox’s distribution revenue was up 7% to $2.03 billion from $1.94 billion year over year. Content and other revenues dropped more than […]

市場データグローバルFox2 か月前

Tubi's owner Fox Corporation agreed to acquire Roku for about $22 billion in enterprise value, which would put Tubi and The Roku Channel in one company; the deal is pending.

買収グローバルTubiFoxRoku Advertising4 か月前

Fox Corporation agreed to acquire Roku for $160.00 per share in cash and FOX Class A common stock, valuing Roku at approximately $22 billion in enterprise value; the combined company would include Tubi and The Roku Channel. The deal is pending.

買収グローバルFoxRoku AdvertisingTubi4 か月前

TV Giant Tegna Names Fox Veteran as CEO Amid Nexstar Merger Legal Showdown

Patrick Paolini is stepping in to become the new Tegna chief.

合併グローバルTegnaFoxNexstar4 か月前

America's Test Kitchen opens FAST channel ads via Magnite and PubMatic

Buyers can now purchase America's Test Kitchen's FAST channel ad inventory through Magnite and PubMatic using PMP deals or programmatic guaranteed.

Magnite, PubMatic→America's Test Kitchen

リリースCTV · 広告枠連携グローバルAmerica's Test KitchenPubMaticSamsung TV PlusRoku AdvertisingXumo PlayMagnitePluto TV9 か月前