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Advertiser MIXI bought programmatic DOOH ads through Social Beat and Lemma to launch its game Strike World in India.
MIXISocial BeatLemma
“The post MIXI Inc. Taps Programmatic DOOH to Power ‘Strike World’ India Launch with Social Beat and Lemma appeared first on LEMMA .”出典
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MONTREAL, CANADA and SYDNEY, AUSTRALIA — Broadsign, the leading digital out-of-home (DOOH) marketing platform and programmatic DOOH platform Lemma have partnered to integrate the Broadsign Reach programmatic supply-side platform (SSP) with Lemma’s demand-side platform (DSP). The partnership will greatly expand Lemma’s DOOH screen inventory while enabling Broadsign’s global network of programmatically-enabled publishers to reach new […]