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Ogury adds NIQ's GeoPurchase data to its targeting engine
Advertisers using Ogury's Persona Intelligence Engine can now plan media with NIQ's GeoPurchase consumer data integrated into audience targeting.
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Ogury startet SONA für agentische Zielgruppenplanung und -aktivierung
Ogury, ein globales ad tech-Unternehmen mit Fokus auf Persona Intelligence, bringt mit SONA eine agentenbasierte Lösung für die Zielgruppenplanung und -aktivierung auf den Markt. SONA schließt eine Lücke, die in der digitalen Mediaplanung häufig entsteht: Zielgruppen werden in der Strategiephase […]
Ogury Launches SONA, an Agentic Solution to Improve Consistency Between Audience Planning & Campaign Execution
Ogury, the global ad tech company powered by Persona Intelligence, today (9th June, 2026) announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimising […]
Ogury launches agentic AI platform SONA
Ogury, the global adtech company powered by Persona Intelligence, today announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimising delivery, SONA transforms a simple brief into a structured, persona-based strategy. This enables brands and agencies to identify and […]
Ogury lancia SONA, una soluzione basata su AI agentica per migliorare la coerenza tra pianificazione delle audience e attivazione delle campagne
Ogury, azienda globale ad tech basata sulla Persona Intelligence, annuncia oggi il lancio di SONA, una soluzione basata su AI agentica progettata per colmare il persistente divario tra la pianificazione delle audience e l’attivazione delle campagne. Mentre molte piattaforme si […]
Ogury Launches SONA, an Agentic Solution to Improve Consistency Between Audience Planning and Campaign Execution
Combining an audience-first data model with agentic capabilities, SONA identifies and activates personas often overlooked by traditional approaches. Ogury, the global adtech company powered by Persona Intelligence, announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimizing delivery, SONA […]