Omnicom Media and Paramount partner on dynamic fixed ad units in the streamer's premieres
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Sponsor units in the media company’s streaming premieres are dynamically adapted to enable advertisers to tell a sequential story in those ad breaks, the first time Paramount has added a dynamic insertion capability to streaming.
“Sponsor units in the media company’s streaming premieres are dynamically adapted to enable advertisers to tell a sequential story in those ad breaks, the first time Paramount has added a dynamic insertion capability to streaming.”出典
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