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Spotify this afternoon announced two more acquisitions in the podcasts market, this time on both the measurement and analytics side of the business. The company is acquiring the podcast measurement service Podsights and the analytics platform Chartable for undisclosed sums. Measurement and attribution are still two of the biggest, unsolved challenges for podcast advertisers, Spotify […]
“Spotify this afternoon announced two more acquisitions in the podcasts market, this time on both the measurement and analytics side of the business. The company is acquiring the podcast measurement service Podsights and the analytics platform Chartable for undisclosed sums. Measurement and attribution are still two of the biggest, unsolved challenges for podcast advertisers, Spotify […]”出典
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