FreeWheel adds show-level reporting for streaming ad buyers
Adspotfinder 뉴스룸
아래 출처를 바탕으로 이 사이트의 뉴스 데스크가 작성했어요. 사람이 쓴 글은 아니에요.
Comcast-owned FreeWheel now lets streaming ad sellers pass show-level reporting directly to programmatic ad buyers, addressing streaming's transparency gap.
streaming ad sellersFreeWheelprogrammatic buyers
“This week’s Future of TV Briefing looks at Comcast-owned FreeWheel enabling streaming ad sellers to directly pass show-level reporting to programmatic ad buyers.”출처
애드 익스체인지
Attekmi adds keyword support to its FreeWheel DSP adapter
Attekmi upgraded its adapter for the FreeWheel DSP to support keyword-based targeting, letting publishers using Attekmi prioritise incoming request values over default settings.
FranceTV Publicité, FreeWheel expand monetisation solutions partnership
FreeWheel, a Comcast company and global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s public broadcaster, have announced the extension of their longstanding partnership. Monetising growth opportunities FranceTV Publicité will leverage FreeWheel’s advertising technology, which delivers solutions for the complex and fragmented streaming landscape. The FreeWheel platform helps […]
FranceTV Publicité extends its ad-tech partnership with FreeWheel
Publisher France Televisions keeps its streaming ad inventory sold by FranceTV Publicité using FreeWheel's advertising technology, under an extended partnership.
FranceTV Publicité & FreeWheel Expand Partnership
FreeWheel, a Comcast company and the leading global technology platform for the streaming advertising ecosystem, and FranceTV Publicité, the advertising sales house of France Télévisions, France’s largest public broadcaster, have announced the extension of their longstanding partnership. As part of […]
FreeWheel and Outernet London bring CTV-style ads to giant out-of-home screens
Advertisers can now buy Outernet London's giant screens as CTV-style out-of-home inventory through FreeWheel's ad platform.
OuternetFreeWheelAdvertisers
FreeWheel Launches New Partner Portal
FreeWheel, the leading global technology platform for the streaming advertising ecosystem, today (28th April, 2026) announced the launch of Partner Portal, a centralised hub that enables partners to create, test, and scale solutions for premium publishers. Partner Portal accelerates innovation […]